Leafbuyer Technologies is a Colorado cannabis marketing technology company that builds text messaging, loyalty, branded app and order-ahead tools for dispensaries. It started as leafbuyer.com, a consumer deals and coupon site that still posts dispensary deals in September 2026.
In February 2026 CEO Kurt Rossner reported that Leafbuyer had rebuilt its messaging platform to meet the 10DLC standard for business texting.
Greenwood Village roots
Kurt Rossner, Michael Goerner and Mark Breen founded Leafbuyer in 2012 in Greenwood Village, Colorado, where the company is still headquartered. Rossner runs it as CEO.
The deals site grew through media partnerships in its early years: The Cannabist in August 2016, Westword in December 2016 and Voice Media Group in September 2017. Leafbuyer opened a satellite office in Los Angeles in June 2019.
Public on the OTCQB since 2017
Leafbuyer Technologies, Inc. became publicly traded on the OTCQB in the second quarter of 2017 under the ticker LBUY. It still reports quarterly results under that ticker.
Its second quarter fiscal 2026 report, released February 16, 2026, described Leafbuyer as a platform for customer acquisition, loyalty and order-ahead tools across U.S. legal cannabis markets.
Texts, loyalty and Lead Catcher
SMS and MMS marketing sits at the center of the business. Dispensaries send texts through Leafbuyer's delivery system, and a points-based loyalty program rewards customers per visit or per dollar spent, synced to the store's point-of-sale.
Lead Catcher uses geo-targeting to add nearby shoppers to a store's list, and Leafbuyer pegs its list growth at 10–15%. The Total Network product turns a text campaign into web ads placed on leafbuyer.com, tying the tech business back to the deals site.
The company also runs a dispensary marketing blog. Its February 2025 guide to 10DLC registration walked cannabis text marketers through the carrier standard a year before the platform rebuild.
SmartApp and order-ahead
SmartApp gives a dispensary its own branded mobile app with push notifications, messaging, loyalty rewards and ordering. It runs alongside a store's existing menu and ordering systems rather than replacing them.
Integrations include Dutchie, Jane and Treez, and the partner list adds point-of-sale and retail platforms such as Flowhub, Meadow, Cova, POSaBIT, MJ Platform and BLAZE. Cannabis marketing agencies Cannabrand and PufCreativ are listed as agency partners.
Clients from Lightshade to Green Thumb
Leafbuyer names Lightshade Cannabis & Glass, Acreage Holdings, Schwazze and Green Thumb Industries among its clients.
Its published case study follows Lightshade, a Denver-area chain with 10 locations, which moved its texting and loyalty programs to Leafbuyer in February 2020. Lightshade marketing director Lisa Gee credited the switch with saving about $2,000 a month over the previous provider.
The deals site today
Leafbuyer.com remains the consumer front door. It lists dispensary deals, a location-based dispensary finder, product and strain pages, and an education blog, with text and email alerts for local deals.
The site covers adult-use markets in 18 U.S. states and Washington, D.C., medical markets in 36 states, and Canadian provinces including Alberta, British Columbia, Manitoba, Ontario and Quebec.
Official channels
Find Leafbuyer's dispensary platform at tech.leafbuyer.com and its deals site at leafbuyer.com, with updates on LinkedIn, Instagram and X.