Why Pre-Rolls Became Cannabis' Top-Selling Category
Pre-rolls passed flower as cannabis' #1 category in 2025. Here's why convenience, better quality, and infused pre-rolls drove $3.6 billion in sales.
By: High Rise Editorial
Category: Products
Pre-rolls overtook flower as cannabis' best-selling category in 2025. Here's how convenience, rising quality, and the infused pre-roll boom turned the humble joint into a $3.6 billion business.