At a glance
incredibles is a Colorado-born cannabis edibles brand founded in 2010 and now distributed through Green Thumb Industries and licensed manufacturing partners. The range began with infused chocolates and expanded into gummies, mints, vapes and hemp-derived products. Its strongest historical contribution is making dose markings and product consistency central to early regulated edibles.
Founders and origin
The brand identifies Josh Fink, Derek Cumings, Rick Scarpello and Bob Eschino as its founders. Its origin story centers on infused cookies made for Eschino’s grandmother, followed by a collaboration that combined food production, culinary and extraction experience. The operating company was Medically Correct, and Denver served as the original base.
Why 2010 mattered
Early commercial edibles often gave consumers little help dividing a product into consistent servings. incredibles used blended cannabis oil and molded, demarcated chocolate pieces to make the intended milligrams visible. That did not make effects identical across consumers, but it addressed a packaging and homogeneity problem that became central to later state rules.
Chocolate catalog
Chocolate bars remain part of the brand identity, with names such as Mile High Mint, Peanut Budda Buddha and Snoozzzeberry appearing across markets. Recipes and milligrams differ by state because cannabis products are produced inside separate licensed systems. A familiar flavor name does not guarantee that package size, cannabinoid ratio or ingredients match another state’s version.
Gummies, mints and vapes
The current portfolio includes THC and ratio gummies, selected mints and vapor products, while the consumer site also sells Farm Bill-compliant hemp-derived edibles and vapes. Those national hemp items are legally and operationally distinct from dispensary cannabis. Shoppers should check whether the package is state-regulated marijuana or hemp-derived product before comparing dose, testing or availability.
Ownership and licensing
Green Thumb Industries acquired MC Brands in 2019 and continues to use incredibles within its operating footprint. Later filings describe intellectual-property transfers and licensing arrangements, so “owned by GTI” alone does not capture the full present structure. The practical consumer fact is that products are made by state-specific licensed operators and may differ across jurisdictions.
Where the brand operates
Headset’s August 2026 snapshot tracked incredibles at more than 1,200 licensed dispensaries across Colorado, Illinois and eleven other states, with edibles representing nearly all measured sales. That is third-party market coverage, not a promise of inventory. The official locator or a licensed retailer should be checked for the exact product and state.
Verified awards
At the 2015 High Times U.S. Cannabis Cup in Denver, the Affagato Bar placed second in Best Edible, while a Pink House collaboration with incredibles placed second in Best Indica Concentrate. In 2021 the “Reach for the Snorezzz” campaign won Silver in Clio Cannabis’ Integrated Campaign category. Each result is named and dated rather than compressed into an unsupported award count.
Testing and responsible use
The company says products are blended for consistency and tested through state or third-party systems; its hemp FAQ explains that full-panel certificates include contaminant results. Consumers should still verify the lot, total package milligrams, milligrams per serving, ingredients and expiration information. Edible onset varies and can be delayed, so package directions matter more than brand familiarity.
What defines incredibles. incredibles sits at the intersection of an original Colorado brand, a national operator and multiple local licensees. Its founder story, dose-marked chocolates and documented awards are well supported. Current formulas and availability are state-specific, and hemp-derived online products should not be conflated with dispensary cannabis simply because both use the same brand name.