22Red | Cannabis Lifestyle Brand Founded by Shavo Odadjian
22Red is a Los Angeles cannabis lifestyle brand founded by Shavo Odadjian, blending music, skate, and design culture with premium cannabis products.
# 22Red A Los Angeles cannabis lifestyle brand born where music, skate, and design cultures meet. **Who We Are** 22Red was founded by Shavo Odadjian, bassist of System of a Down. Built in LA, it's conceived as a lifestyle brand rather than just a product line — an "amplified cannabis lifestyle" celebrating creatives, with cannabis as one expression among music, fashion, and design. The name nods to Odadjian's interest in numerology and synesthesia. **What We Make** 22Red produces flower, pre-
