The Flowery is a family-owned, vertically integrated cannabis company in Florida's medical market, growing indoors in Homestead and selling through its own dispensaries and statewide delivery. Elad Kohen is founder and CEO. In September 2026, its store directory listed 17 Florida dispensaries, the newest in Palmetto Bay.
It also carries a stacked roster of licensed partner brands, led by 710 Labs, and it took The Flowery name to New York in 2024.
Who runs The Flowery
The Flowery launched in 2019 as a delivery service in South Florida before building out cultivation, processing and retail, Kohen told Honeysuckle in December 2024. Donovan Garrison is a co-founder. Florida's medical program lists the company under license MMTC-2019-0020, which traces to Bills Nursery.
Growth came fast. The Flowery ranked No. 86 on the 2025 Inc. 5000 list with 3,800% revenue growth over three years, Honeysuckle reported on August 12, 2025. The same report counted 13 Florida dispensaries and eight New York locations, and named The Flowery a partner of Rolling Loud Miami for the festival's 10-year anniversary.
A Homestead grow built with a California crew
The cultivation facility in Homestead runs more than 100,000 square feet of indoor space. David Polley, founder of Preferred Gardens, designed it after a mutual friend recommended him as a consultant, he told Honeysuckle in February 2024. "I really clicked with them," Polley said.
The gardens run single-stack rooms under HPS lighting, with redundant systems and smart irrigation on custom nutrient recipes. The Flowery says it keeps more than 400 genetic varieties in its library. Harvests go through a hand-trimming department and dedicated curing, and material for extraction is fresh-frozen in walk-in freezers.
The menu covers flower, hand-rolls and pre-rolls, solventless hash, live and cured resin, RSO, distillate, vapes, oral products and kosher small-batch edibles. Merchandise rounds it out, including 2026 collaborations with Revelry and Flower Mill Grinders.
The 710 Labs deal and the partner wall
The Flowery is the Florida home of 710 Labs. It handles cultivation, extraction and retail for the brand under the same standards and operating procedures 710 Labs uses in California and Colorado, the 710 Labs Florida page says. Members of 710 Labs' List in Florida order through The Flowery for pickup or delivery.
The drops keep coming. 710 Labs scheduled a June 29, 2026 Florida release through The Flowery that included SB36 #40 living soil water hash, a Close Friends Neapolitan of Z Pie #15, Z and Rainbow Belts, and a Chocolate Oranges #25 and SB36 #40 Persy Badder.
The rest of the partner roster runs deep:
- Runtz, Backpack Boyz, Doja, Wizard Trees and Sherbinskis
- Preferred Gardens, Packs, Super Dope and Josh D
- LitStick, Maine Trees, Black Box Genetics, Talking Terps and Chemdog
- UD x The Flowery
Seventeen Florida stores and every county by delivery
The Florida footprint grew from 10 dispensaries in December 2024 to 13 by August 2025. By September 2026, the directory listed 17: North Miami, Palmetto Bay, Hollywood, West Palm Beach, Fort Myers, Venice, Clearwater, Tampa, Inverness, Ocala, Orange Park, Jacksonville, Tallahassee, Melbourne, Port Orange, North Orlando and South Orlando.
Palmetto Bay opened on February 6, 2026 at 8898 Southwest 144th Street, near South Dixie Highway, with in-store shopping and online ordering for pickup. The opening announcement put 710 Labs, Wizard Treez, Backpack Boyz, Doja Pak, Runtz and Preferred Gardens on its shelves. Delivery reaches every Florida county.
The Flowery name in New York
New York came next. The Flowery works with New York dispensary license holders, and the first store opened on January 18, 2024 at 3022 Veterans Road on Staten Island. License holders Shlomo Weinstock and Mohammed "Mo" Elgaly run it under The Flowery name. It was the first state-licensed cannabis retailer on Staten Island and the 49th in New York.
Preferred Gardens made its New York debut there on February 16, 2024. A Forest Hills, Queens store opened on September 22, 2024, followed by SoHo and a Williamsburg shop at 692 Grand Street in Brooklyn. An Upper West Side store on Broadway, a 3,000-square-foot build by Grow America Builders, arrived in March 2025.
The East Village store opened on August 2, 2025 at 47 3rd Avenue with DJs and brand pop-ups. That made eight New York locations, Honeysuckle reported.
High Times back issues and a World Cup game
The Flowery treats its blog like a zine. On March 31, 2026, it launched the Wayback Machine, a weekly series built from its collection of vintage High Times magazines. The first installment revisited "What Do You Call This Stuff," a March 1979 High Times piece on the names people use for the plant.
April 2026 brought Archive 420, a month of drops and a scratch-off card that put partner-brand merchandise in orders over $100. For the 2026 FIFA World Cup, the company ran Space Cup '26, a prediction game in The Flowery app with up to $5,000 in prizes that closed on July 19, 2026.
For adults 21 and over.