Cru Cannabis is a licensed California brand that produces 100% indoor flower and a full product lineup under the tagline Made To Be More. Cru Cannabis maintains a library of over 100 high-testing, exotic cultivars to ensure variety for consumers. Operating as a California licensed cultivator (license #C11-0000127-LIC) under the Falcon Brands umbrella, the company produces premium artisanal indoor flower using a proprietary blend of nutrients and no harmful pesticides.
The brand utilizes an in-house approach to genetics, nutrient programs, and consistent THC testing to maintain quality across its strain rotation. The product catalog includes flagship 3.5g indoor flower, Grand CRU 3.5g top-shelf flower, half-gram pre-rolls, 1g Infusions, and Grand CRU 40 infused pre-rolls. Additionally, the brand offers 510 cartridges, half-gram disposables, half-milliliter carts, and 1g full-spectrum oil.
Cru Cannabis is positioned as a genetics-first brand that emphasizes cultivation control, appealing to consumers who prioritize specific cultivars and consistent growth standards. The brand serves both the retail market and dispensary buyers by providing a reliable supply of exotic strains. Culturally, Cru Cannabis operates within California’s exotic-genetics scene, drawing inspiration from the grand cru mindset to treat cannabis cultivars as prized products.
The brand's philosophy, reflected in its tagline, centers on the pursuit of high-quality, indoor-grown California flower. Cru Cannabis products, including flower, Infusions, and Grand CRU drops, are available at licensed California dispensaries for consumers 21 and older.